This is Tmrw have established themselves in Brum as the most considered curators of hip gigs featuring the hottest new national bands and the tastiest local acts with line ups that have seen the likes of Foals, Casio Kids, The Rascals, Johnny Foreigner and James Yuill grace the stage for them.
They return to the live scene in 2010 with a phenomenal show at The Victoria with Times New Viking, Black Mekon and Yuck – and a brand spanking new blog which features regular mixes (like ‘Sungazer‘ below) and news of the latest happenings at TiT towers.
Head TiT and In The Belly co-presenter spilled his guts for us, starting with the obvious question, why do you do it?
“We started because of a lack of interesting alternative live music nights in Birmingham, with a few exceptions to the rule, and because the bands we wanted to see often avoided Birmingham or couldn’t find promoters to put them on.
“We put on shows where the bands / djs are selected to compliment the headliners and also put a lot of energy and time into artwork (thanks Lewes!) and visuals to make the shows more of a happening than a gig.”
What is the aim of the blog? What can This is Tomorrow gig goers expect from it?
“We’ve set the blog up as a way of communicating with our audience and as a way of showcasing what music we’re listening to at the moment. We really want to push the mixes also and have some pretty special guests lined up for mixes in the next few months, including Casio Kids and Coldrice. All the mixes are available for free download.”
Tell us more about the Times New Viking gig – why did you decide to put them on? What are the support acts like?
“We’ve been asked more times than we can remember at shows to book TNV so we decided to take the plunge and bring them to Brum. I think they’ve played here before but that was some time ago, so we want to go all stops out with this show – in terms of visuals, DJs and sounds – we want this show to be as perfect as can possibly be – beings as its the bands last european tour date also and that they’ll be playing the Pavement curated ATP.
“Yuck are made up from members of Cajun Dance Party and sound the opposite of them – they’ve more in common with Guided By Voices & Dinosaur Jr – and Black Mekon are Brum’s scuzziest rock n rollers and this will also be there first local show since their tour of Brazil. Needless to say all this is the small room of the Vic is going to be pretty special.”
What are your plans for This Is Tmrw? Ever fancy starting up a label?
“Plans for us are for this year, put together a really strong programme of events and to keep pushing boundaries whilst broadening our audience base. We’ve been asked a lot about starting a label and although i’d never say never, I think we could achieve a lot if we had our own venue…Time will tell..”
Times New Viking play The Victoria on Sat 1st May. Tickets are available from here.